Baume & Mercier always strives to make an imprint on its times. The founders, brothers Louis-Victor and Célestin Baume, loyal to their motto “Accept only perfection; only manufacture watches of the highest quality,” set out a very precise definition of the watches to be produced by this firm, established in 1830 and now one of the oldest in Switzerland. A visionary, Louis-Victor was the first to use the Lépine caliber in the Jura. He already intuitively sensed the potential of women’s interest in watchmaking by gifting his daughter Mélina a gold pocket-watch in 1869. This decisive choice, particularly reinforced by innovative designs during the period 1920-1940, undoubtedly gives particular strength to the ladies' watchmaking collections today.